Suzuki Motorcycles aims 5 per cent market share in current fiscal

By Priyanka Mohapatra

Bhubaneswar, May 23: Suzuki Motorcycle India Private Limited (SMIPL) on Tuesday said it aimed at achieving a five per cent market share in by the end of the current fiscal in the mass segment (100-110 cc) bikes with the launch of its latest two-wheeler, –Hayate.

Announcing the Odisha launch of the 112-cc engine powered Hayate here; SMIPL National Head (Sales and Planning) Rakesh Kumar said the overall market size of this segment is approximately 4.5 lakh units per month,

On the company's future plans, Mr Kumar said while the present manufacturing capacity stood at 3.6 lakh units per annum, it would be expanded to 4.5 lakh by this fiscal and eventually cross the five lakh mark by 2013-14.

A new plant would come up at Rohtak in Haryana, he added.

“The total investment till date is Rs 500 crore. Another Rs 500 crore will be invested in setting up the new plant; research and development,” he said in response to a question.

Speaking on the occasion, Mr Prashant Aggarwal, Dealer Development Manager of SMIPL, said the 100-110 cc motorcycle segment was a promising market with tremendous growth potential.

“With Hayate’s entry, we intend to explore new opportunities and look at larger market share in the two-wheeler segment. Hayate is great option for customers looking for both uncompromising technology and value for money,” he said.

The 4-stroke, air-cooled, 112 cc engine Hayate is available in five colours – Pearl Mirage White, Metallic Lush Green, Pearl Mira Red.,

“The bike makes for a peppy ride. Its 8 liter fuel tank and unbeatable mileage cuts down trips to the petrol bunk even for daily commuters,” said Mr Aggarwal.

The bike comes with aluminum cast wheels and front and rear drum brakes.  It is priced at Rs 43,293 (auto-start) and Rs 41,293 (kick-start).

Source:www.indusvalleytimes.com/ www.indusvalleytimes.com /(Odisha)/ www.indusvalleytimes.com/(Odisha) www.indusvalleytimes.com / (Odisha)